We believe in working together and our vision to create a community of like-minded people remains as firmly in focus today as it was back in 2007 when Platinum was formed. When you partner with us, you’re also partnering with more than 390 people who made the same life-changing decision.

390

Franchise Partners since 2007

7,170

Professional tenants living in Franchise Partner properties

13

Years of changing people’s lives

£400m+

In property purchased by Franchise Partners since 2007

Better together

Our Franchise Partners come together several times every year to celebrate their successes, talk about their experiences and learn from each other. Our National Workshops and awards celebrations, regional meetings, technical workshops and bootcamps are great events that bring our community together.

The Alumni programme

Your journey with us doesn’t have to end when you reach the end of your franchise term. The Alumni programme means you can continue to partner with us for an extended term and build those relationships with your fellow Franchise Partners.

The Affinity programme

The Affinity programme is perfect for you if you want to create a profitable property business but either don’t have the time to dedicate to it, or you live abroad. Franchise Partners on the Affinity programme are matched with another Franchise Partner, who looks after their business until they can take the reins.

Your support network

Richard Davies

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Richard Davies

CEO

Richard joined Platinum in 2008 as Financial Director, having run his own company Property Secrets for many years. He has a strong commercial property background as CEO of Platinum’s sister company Bourne Asset Management, and with a strong passion for customer centricity and innovation, Richard is the truest advocate of Platinum’s core values.

Emma Hayes

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Emma Hayes

Divisional Director

Emma is Platinum’s operations expert and, as director, overseas the overall performance and activity of the business. She’s responsible for the Franchise Partner experience and as an HMO landlord, she has a sharp understanding of the ups and downs of the journey!

Natalie Ruda

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Natalie Ruda

Head of Partnerships

It’s hugely important that those of you considering joining Platinum fully understand what we do and are confident in how we do it. Natalie and her team have this covered thanks to the amazing support they provide throughout the decision-making process and the incredible Discovery Days they host! Natalie also joined Platinum as a Franchises Partner in 2019, and is going through the process of setting up her first HMO.

Mike Hedgecox

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Mike Hedgecox

Executive Partner

Mike, as Executive Partner with seven HMO properties, represents the network within the head office team to support service delivery and programme development. He helps us to ensure that the wants and needs of the Partner network are always front of mind!

Andy Graham

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Andy Graham

Group Financial Controller

Jonathan Wright

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Jonathan Wright

Partnership Consultant

Jonathan’s understanding of our business model is second to none and he’s on hand to ensure our new Franchise Partners can clearly see the potential financial returns property investment can give them.

Roxy Melinte

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Roxy Melinte

Franchise Services Co-Ordinator

Roxanne is the first point of contact for our network and is responsible for managing our invaluable intranet system. Roxy is there to guide and support Partners through their early training and beyond.

Rachel Lewis

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Rachel Lewis

Lettings Advisor

Qualified in residential lettings and property management, Rachel supports our Franchise Partners daily with advice, guidance and technical assistance on all areas of lettings legislation.

Mahsa Khaneghah

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Mahsa Khaneghah

Planning Consultant

Mahsa carries a prestigious MSc in Global Urban Development and Planning and supports our Franchise Partners with all aspects of planning and licensing, as well as presenting key content on urban development and planning.

Alison Broderick-Hill

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Alison Broderick-Hill

Planning Manager

Sophie Lawson

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Sophie Lawson

Events Manager

Sophie is Platinum’s events manager, throwing her creative inspiration across our dynamic events’ calendar for potential and current Franchise Partners. Whilst COVID-19 may have affected our events throughout 2020, she is busy creating an epic line-up for 2021.

Vicki Vinton

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Vicki Vinton

Marketing Manager

Vicki is Platinum’s communications expert – whether it’s marketing Platinum to our potential new Partners; or supporting existing FPs with their brand and helping them to attract new tenants; she is responsible for ensuring everyone realises the core of Platinum’s values – trust, resilience and community.

The power team

As well as your support team at our head office in Bournemouth, you’ll also get access to our Power Team of partner companies. They include some of the best firms operating in the HMO property space across finance, conveyancing, accounting and finance.

Formerly Jelf, Marsh Commercial is your HMO property insurance specialist

Planning financially for your future is key and Mattioli Woods is here to help you do that

HMO mortgage specialist Blue Chip Financial are experts in specialist property lending

Chartered accountants Morris Crocker are your accountancy and tax advisers

Franchise partner stories

Our Franchise Partners come from all walks of life. Some have a lot of property experience and others have very little, or none. But all of them are now enjoying the income and freedom that come from partnering with Platinum.

Simon Clarke

Kelly & Simon

Robin & Maxine

Nick & Gré

Ben Gould

Christina & Andrew