Of late, private landlords have been having a tough time of it in the media and you would be forgiven for thinking that right now isn't the best time to invest in the UK property market. Ongoing media and think-tank campaigns talk mostly of greedy landlords, substandard property and how the growth of the private rented sector is the main catalyst for rising house prices - therefore pushing home ownership further out of reach for 'generation rent'.

However, the majority of articles fail to highlight the enormous benefits of investing in buy-to-let property.

Investing in buy-to-let property is an excellent way to generate long-term returns. It can give you an income now, boost your pension pot for the future and allow you to benefit from capital appreciation over time. Providing a tangible legacy that you can leave to your loved ones.

The fact is that there is never a bad time to invest - provided that you undertake a sufficient amount of detailed due diligence so that you come up with an investment strategy that suits your own circumstances and goals, and one that can be stress-tested against a changing market.

At Platinum Property Partners (PPP), we've done just that. Our unique specialist buy-to-let business model has been proven to generate consistent and market-leading returns since being established in 2007.

Not only does the model outperform all other asset classes, it also achieves a return on investment that is 40% higher than that of standard buy-to-let properties. This has been proven by over 350 Franchise Partners to date.

Here are a few reasons why you can build a profitable property business with PPP in any market.

Property is the Holy Grail of business

  • It offers profitable and sustainable business growth
  • It's underpinned by appreciating assets
  • You can structure a property business in a highly tax efficient way - even now!
  • You can align a property business with your personal, professional and lifestyle goals
  • It can be operated from anywhere in the world

Market-leading returns

Overall, rents are at their highest in the UK and yields for residential buy-to-let continue to climb. With PPP properties generating up to four-times more rental income compared to standard, single-tenancy rental properties.

Our Franchise Partners' property portfolios achieve an average return on investment of 15%. After paying all costs (mortgage, bills, maintenance and voids), an average property will generate over £17,000 gross profit per annum from rental income alone - with capital growth as an additional bonus.

By following a tried and tested system, our Franchise Partners have made and will continue to make a significant profit when many other buy-to-let investors could start making a loss. The PPP model can withstand market fluctuations, tax changes and increased regulation.

Increasing tenant demand and low void periods

More than half of UK landlords have seen a significant increase in tenant demand and anticipate further growth over the next 12 months. This is supported by recent reports that show how an average of five people compete for every rented property available in the market.

This is not only due to rising house prices, but also because an increasing number of people are choosing to rent as a lifestyle choice.

In addition, more and more people are looking to shared accommodation as it caters for an increasingly mobile workforce, is a more affordable renting option and allows for more of their income to be saved towards a property purchase.

PPP properties achieve an even higher occupancy rate, at 97%.

Tax-efficient business structure

With the right business structure and help from ethical and professional tax advisors, you could limit your tax bill and maximise your profits. Understanding the options available to you can have a significant positive impact on the bottom line.

Expert support to help you adapt

PPP has a team of more than 50 industry experts and property professionals who help our Franchise Partners to build, market and maintain their high-yielding property portfolios. They are responsible for ensuring that Franchise Partners properties remain profitable and compliant.

We work around the clock to find work-around solutions to any market or legislative changes that could impact your property business. This includes variations in lenders' requirements, local authority licensing and business structure. As a consequence, we have already adapted our business model to minimise the impact of tax changes.

The sharing of information, the support and guidance provided and the sense of belonging that being part of a network allows, can make a real difference to your success.

Find out how Platinum Property Partners can help you to generate a lifelong income from your own property business in any market.

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